The New Standard for Stability: Everything You Need to Know About the DJI RS 5
DJI just announced the new RS 5 Gimbal Stabilizer you can preorder at BHphoto, Amazon US&EU, DJI store, Adorama, Fotokoch, FotoErhardt, Calumet, WexUK, Clifton
DJI just announced the new RS 5 Gimbal Stabilizer you can preorder at BHphoto, Amazon US&EU, DJI store, Adorama, Fotokoch, FotoErhardt, Calumet, WexUK, Clifton

Canon has released firmware version 2.0.7 for the RF24-105mm f/4L IS, adding several practical features. It now supports full-time electronic manual focus, applicable in both single and servo autofocus modes. Additionally, the focus ring can be configured as a control ring; for instance, if set to control the aperture, it enables completely silent aperture adjustments during video recording.

The Japanese organization BCN recorded about half of the actual sales figures on the Japanese market. And in 2025, Sony managed to maintain its leading position despite declining market share. Canon is now close behind!
Summary via DClife:
Digital mirrorless camera
Sony and Canon are engaged in a fierce battle for market share in the mirrorless camera market. They have an even sales volume share, with Nikon trailing behind. Incidentally, Nikon has been in third place for two consecutive years. Since it’s based on sales volume, it seems that manufacturers with a lineup of cameras that sell in large quantities are strong. It seems that manufacturers who prioritize brand power, limit production numbers, and operate a scarcity business are not ranked highly.
Digital camera SLR
Although the mainstream camera market is shifting from digital SLR to mirrorless cameras, Canon remains strong in the digital SLR market. This marks the 20th time that Canon has won the award, and the 18th year in a row.

Digital camera with integrated lens (compact)
Kodak has finally won its first award. Kodak offers a wide range of affordable compact digital cameras. In terms of value, Fujifilm is probably at the top, thanks to the success of the X100 series and the Instax (hybrid instant camera).
digital video camera
DJI has won the award for the second year in a row, with an overwhelming market share of 64.7%. The driving force behind this win seems to be the Osmo Pocket series, and personally I think the Osmo Pocket series should be included in the action camera category. What do you think?
Action camera
DJI’s first win in the Action Camera category shows its momentum. GoPro has finally dropped out, dropping to third place. Chinese manufacturers like DJI and Insta360 are aggressively launching new products and improving specs, overshadowing GoPro. GoPro’s market share fell from 34.3% to 18.9%.
Interchangeable lenses
Tamron won the interchangeable lens category for the second year in a row. Sigma’s supply system has been a bit unstable in recent years. Tamron lenses have a wide range of relatively inexpensive lenses, and they are also a third-party lens manufacturer whose high-magnification zoom lenses have long been popular. Sony ranked third among original lens manufacturers.

In the ever-evolving landscape of technology, securing intellectual property is paramount. Canon has consistently demonstrated its commitment to innovation, and the latest U.S. patent rankings are a testament to this dedication. In 2025, Canon secured the seventh position in the number of patents granted by the United States Patent and Trademark Office (USPTO). This achievement marks an impressive 42 consecutive years within the world’s top 10, a feat unmatched by any other company.
Canon emphasizes the importance of obtaining patents not only in Japan but also internationally, adapting its patent filing strategy to align with regional business strategies, technological advancements, and product trends. The United States, with its high concentration of tech companies and substantial market, remains a crucial region for Canon’s business expansion and technology alliances.
Canon’s continued presence in the top 10 for over four decades underscores its long-term commitment to innovation and intellectual property. While the 2025 results are impressive, it’s worth noting their performance in previous years. For example, in 2024, Canon ranked ninth in the U.S. patent rankings and had been the top Japanese company for 20 years running. In 2023, Canon held the fifth position and was the top Japanese company for the 19th consecutive year.
Canon strategically uses its intellectual property portfolio to boost its corporate value. Besides protecting intellectual property rights related to its core business, Canon dedicates significant resources to obtaining intellectual property rights that anticipate future developments in areas like AI, IoT, international technical standards and environmental concerns, helping to create new technologies.
Canon’s consistent ranking among the top U.S. patent recipients highlights the company’s enduring dedication to innovation and its strategic approach to intellectual property. As technology continues to evolve, Canon’s commitment to research and development positions it as a key player in shaping the future.
| Rank | Patent holder | Number of patents |
|---|---|---|
| 1 | Samsung Electronics Co Ltd | 7,054 |
| 2 | Taiwan Semiconductor Manufacturing Co TSMC Ltd | 4,194 |
| 3 | Qualcomm Inc | 3,749 |
| 4 | Huawei Technologies Co Ltd | 3,052 |
| 5 | Samsung Display Co Ltd | 2,859 |
| 6 | Apple Inc | 2,722 |
| 7 | Canon Inc | 2,623 |
| 8 | Toyota Motor Corp | 2,406 |
| 9 | Dell Products LP | 2,301 |
| 10 | LG Electronics Inc | 2,284 |
| 11 | International Business Machines Corp | 2,193 |
| 12 | Intel Corp | 2,054 |
| 13 | BOE Technology Group Co Ltd | 1,957 |
| 14 | Google LLC | 1,782 |
| 15 | Microsoft Technology Licensing LLC | 1,755 |
Source: Canon

The large Japanese store Yodobashi shared the best seller list of the second half of December:
Best selling cameras:
Best selling lenses:

Canon has patented three variations of a more advanced APS-C zoom lens:
It would be about time Canon gets serious with APS-C zoom lenses. But I don’t know if this patent will ever translate into a real mass product 🙁
via CR

Canon appears to be exploring several ultra-fast full-frame primes, according to a newly surfaced patent spotted by Asobinet. The filing outlines four distinct optical formulas: –
Example 1
Example 2 (this lens has been announced and is available at BHphoto)
Example 3
Example 4
Each scheme focuses by shifting a relatively large optical group, which points to compatibility with VCM-style drive systems. Canon’s current VCM prime lineup doesn’t include anything wider than 20 mm, so a 14 mm f/1.4 based on Design A could be a logical future addition. By contrast, the rumored non-L 20 mm f/1.8 IS likely relies on a different optical approach; given the substantial moving focus group here, lenses derived from this patent would probably land at a higher price tier.

Brightin Star is teasing the launch of a new 50mm f/1,05 Full Frame manual focusing lens. Sounds like a clone of the couple of years old (and now discontinued) 7Artisans 50mm f/1.05 lens. No idea yet about pricing but the lens should be announced within days and be available in E/Z/RF/L mount versions